May 20, 2009

Good Relations India bags the Public Relations mandate for beyond smiles(TM), a dental care centre

Good Relations India (GRI), the pan-India strategic corporate communications consultancy, has bagged the account of beyond smiles (TM) dental care centre . beyond smiles(TM) is the first brand to bring in new concepts to the Indian market like state of the art dental experience, relaxed atmosphere with unique relaxation therapies, technologically advanced latest techniques, materials and equipments handled by highly qualified medical personnel, cleanliness & hygiene with international standards of sterilization. GRI will be responsible for beyond smiles (TM) Brand visibility; for their brand campaigns across Mumbai and Pune markets.

Commenting on the account win, Mr. Deepak Kanulkar, Chief Operating Officer, Good Relations India said, “It is a pleasure to announce that we have bagged the communications mandate of beyond smiles (TM). At Good Relations India we have always excelled at giving fresh new companies or entrepreneurs their rightly due in terms of the communication spread and building awareness around their brand. We put in our best efforts to every brand right from strategic input to ensuring seamless implementation in order to achieve high quality results. With beyond smiles (TM)adding to our portfolio, it reiterates that we always look at broadening our horizons and handling PR mandate across sectors”.

Sharing his thoughts on the partnership, Dr. Pankaj Chivte and Dr. Hetal Turakhia, Promoters, beyond smiles (TM) said, “As a new entrant in the already existing and flourishing oral health market, it is imperative that we position ourselves well in this competitive market place and that will be fulfilled if we have the right communication partners. We are confident of our association with Good Relations India and are convinced that our initiatives and services will be duly recognized and accepted by our audiences through GRI’s initiatives.”

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About Good Relations India (GRI): Good Relations India was founded in 1988, is the nations first independent PR Consultancy and has branch operations in Mumbai, New Delhi, Bangalore, Chennai, Hyderabad, Kolkatta & Pune and 40 affiliates covering pan-India. With proven credentials in creative communication and a full service agency with strong quality processes and monitoring channels, GRI has around 80 dedicated PR professionals and has a cross-section of experience across sectors. Some of its esteemed clients include Apple, Bates 141, Cartier, Crossword, Helios & Matheson, RadioCity, Rediff.com, Rexam HTW, TNT, Tourism Queensland, Zenith Optimedia and many more.

About beyond smiles (TM): Beyond Smiles, a hi-tech dental care centre is one of its kind to have conceptualized the idea of maintaining oral health with relaxation of mind and body. It is the first dental brand in India to have 3 centres, (in tourist destinations or something to highlight)Goa, Mumbai and Pune. The team of dentists at Beyond Smiles is known to be people with sheer determination and hard work, creating beautiful smiles around them. Dentists here at Beyond Smiles conduct a range of dental services like professional tooth whitening , laser gum surgery, dental implants , porcelain veneers, full mouth rehabilitation, smile makeovers & general procedures like dentures , wisdom tooth extraction , root canal treatment,crown and bridge, etc. www.beyondsmiles.in

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