Mar 7, 2009

Dar ko bhagao, RED FM bajaao! RED FM celebrates 'Women's Day' by helping them overcome fear

This Women’s Day, RED FM, the station for expression, helps Mumbai’s women to conquer their fears. RED FM has introduced the most innovative contest - Yo Naari, Ab hai tumhari baari! Through this contest, RED FM invited women to SMS their greatest fears - something that has held them back for the longest time from doing things in their life! Three lucky women got a chance to train for an entire day with RED FM to overcome their fear.

This day-long rigorous training will empower these women to face their fears. As a special treat, they also win Gitanjali jewelry vouchers worth Rs. 2000 each. And on Women’s Day, they will get to sail with RED FM RJs in a sleek & classy French made Beneteau 7.5 yacht around the Mumbai harbour.

Speaking on the initiative, Anuj Singh, National Marketing Head and Station Head – Mumbai, Red FM,said, “RED FM has always believed in being the frontrunner in capturing the pulse of the city. Through this initiative, we at RED FM are giving women a once-in-a-lifetime opportunity to overcome their fear and make their wishes come true. This is women empowerment at its best!”

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