Café Coffee Day Brews Clean Sweep at India Barista Championship 2009! - Wins 8 out of the 10 Awards, including Top Platinum Award!

Knowledge, focused training, practice and commitment to customer enjoyment is the mantra for Café Coffee Day (CCD) Brewmasters who brew several delightful coffee creations for CCD customers across the country everyday.

Its another proud achievement for Café Coffee Day, India’s premier and largest chain of coffee cafés, as their brewmasters topped the India Barista Championship 2009, winning 8 of the 10 awards, including the grand Platinum Award.

The India Barista Championship is a toughly contested event judged by an eminent panel of national and international judges. Several aspects from speed, to innovation, presentation, approach etc, are carefully considered before awarding the prizes.

Speaking on behalf of his teammates who won a total of 8 out of 10 prizes for CCD, Felix Daniel Mathew, Manager F&B CCD, Bengaluru, and winner of the top Platinum prize, says, “At Café Coffee Day, we are taught to study coffee as a science and brew it as an art form. This practice infuses a high element of passion and freedom of expression and a culture of adherence to perfection that helps us perform well.”

Adds Mr. Ramchander Raman, Head – Food and Beverages, Café Coffee Day, “At Café Coffee Day, we encourage our brewmasters to be passionate about their job and practice till things become perfect. It is this approach that makes CCD brewmasters produce fine aromatic coffees for our customers every day.”

The awards are:

Platinum Award, Best Espresso, Best Cappuccino – Felix Daniel Mathew, Manager F&B, CCD, Bengaluru. Felix will represent India at the World Brewmasters Championship at Atlanta, USA, in April 2009.

Most Promising Talent - Adwiti Tapkire (CCD Mumbai Trainer)

Silver Award - Sam Rozario – Assistant Manager, Level 1, CCD Chennai

Bronze Award, Best Signature Beverage, Best Barista Technique – Naveen Kumar CA – Trainee Area Manager, CCD Goa

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About Café Coffee Day:

Café Coffee Day is a part of India's largest coffee conglomerate, Amalgamated Bean Coffee Trading Company Ltd. (ABCTCL), the first to roll out the ‘coffee bar’ concept in India with its first café in Bangalore. Café Coffee Day serves the coffee it grows on the 7400 acres of its own estates plus another 2500 acres of managed estates, the group also sources coffee from 11,000 small growers, making its holder the largest individual coffee plantation owner in Asia, this in addition to being India's only vertically integrated coffee company. Café Coffee Day’s menu ranges from signature hot and cold coffees to several exotic international coffees, food, desserts and pastries. In addition, exciting merchandise such as coffee powders, cookies, mugs, coffee filters, etc. are available at the cafés.